ChatGPT pricing explained: Free vs $20 Plus vs Pro plans. Find your perfect fit, compare alternatives, and avoid overpaying. Complete 2025 guide.
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So you've probably heard about ChatGPT by now - it's that AI assistant that seems to pop up in every conversation about productivity and technology. And honestly? It lives up to the hype.
Think of it as having a really smart friend who's available whenever you need them, whether you're stuck on a work project, trying to craft the perfect email, or just curious about something random at 11 PM.
But here's what I wish someone had told me when I first started using it: not all ChatGPT plans are created equal. The differences between the free version and the paid tiers can be pretty dramatic, we're talking about the difference between having a helpful but sometimes busy friend versus having a dedicated assistant who's always ready to dive deep into whatever you need.
Whether you're trying to stretch every dollar as a student or you're ready to invest in serious productivity tools, understanding these pricing tiers will help you make the right choice for your situation. Let’s dive in.
ChatGPT pricing plans explained (2025)
Let's break down what each plan offers and what you're actually paying for:
Plan | Monthly Cost | Annual Cost | Best For |
---|---|---|---|
Free | $0 | $0 | Casual users, testing |
Plus | $20 | $20 | Individual professionals |
Team | $30/user | $25/user | Small teams, startups |
Pro | $200/user | $200/user | Power users, researchers |
Enterprise | ~$60+/user | Custom pricing | Large organisations |
ChatGPT Free Plan
Cost: $0
Features:
- Access to GPT-4o mini
- Limited GPT-4o access
- Standard voice mode
- File uploads
- Image generation
- Web browsing
- Advanced data analysis
Who it's for: Perfect for curious newcomers who want to explore AI without commitment. Think of it as your test drive - you'll get a taste of what ChatGPT can do, but with some speed bumps along the way.
ChatGPT Plus Plan
Cost: $20 per month
Features:
- Higher capacity than ChatGPT free — users can send 80 messages
- Priority access to GPT-4o
- Faster response times
- Advanced voice mode
- Early access to new features
- Custom GPTs
Who it's for: This is the sweet spot for most individual users. If you're a freelancer, student, or professional who relies on AI regularly, this plan transforms ChatGPT from a helpful tool into an indispensable work companion.
ChatGPT Team Plan
Cost: $30/seat/mo monthly or $25/seat/mo annually
Features:
- Everything in Plus
- Available for 2 or more users
- Workspace collaboration tools
- OpenAI won't train on your workspace's data
- Admin controls and usage insights
- Custom workspace GPTs
Who it's for: Small to medium teams who need to collaborate on AI projects while maintaining some privacy controls. It's like having a shared digital workspace where everyone can contribute.
ChatGPT Pro Plan
Cost: $200 a month per user
Features:
- Unlimited access to GPT-4o
- Advanced reasoning capabilities
- Research-grade performance
- Premium compute resources
- All previous plan features
Who it's for: This is for the AI power users: researchers, developers, and professionals who need unrestricted access to the most advanced capabilities. It's a significant investment, but for those who live and breathe AI, it can be worth every penny.
ChatGPT Enterprise Plan
Cost: Around $60 per user per month with a minimum of 150 users and a 12-month contract
Features:
- Enterprise-grade privacy and data analysis capabilities
- Connectors to internal sources for more personalised answers (Google Drive, SharePoint, GitHub, Dropbox, and more)
- Custom deployment options
- Advanced security controls
- Dedicated support
- Custom usage limits
Who it's for: Large organizations that need enterprise-level security, compliance, and integration capabilities. This plan isn't just about using AI, it's really about making AI part of your business infrastructure.
Which ChatGPT plan is right for you?
Choosing the right plan feels a bit like picking the perfect phone plan - you want enough features without paying for things you'll never use. Here's how to think about it:
For students
Recommendation: Start with Free, upgrade to Plus if needed (students often have unpredictable usage patterns). The free plan lets you handle research, writing assistance, and study help without breaking the bank. If you find yourself hitting limits regularly during busy academic periods, the Plus plan's reliability makes it worth the investment.
For freelancers and individual professionals
Recommendation: ChatGPT Plus ($20/month). This is your professional toolkit. Whether you're a content creator, consultant, or entrepreneur, the Plus plan gives you consistent access to advanced features that can significantly boost your productivity. Think of it as investing in a skilled assistant who never takes sick days.
For developers and technical users
Recommendation: ChatGPT Plus or Pro (depending on intensity). If you're coding occasionally, Plus handles most development tasks beautifully. But if you're building AI applications or need extensive code generation, the Pro plan's unlimited access prevents frustrating interruptions during deep work sessions.
For small teams and startups
Recommendation: ChatGPT Team ($25-30/user/month) The collaboration features and data privacy controls make this worthwhile for teams of 2-10 people. You're not just paying for individual access, you're investing in team productivity and maintaining professional data standards.
For large enterprises
Recommendation: ChatGPT Enterprise (custom pricing). When you need AI integrated into your business processes with enterprise-grade security, this becomes a strategic investment rather than just a productivity tool. The custom pricing reflects the complex needs of large organisations.
ChatGPT hidden costs and limitations to know
Before you commit to any plan, let's talk about the fine print - because nobody likes surprise costs.
API usage beyond regular plans
If you're building applications that use ChatGPT's API, you'll encounter separate pricing based on token usage.
API pricing alone (GPT-4: $0.012/prompt tokens, $0.024/completion tokens) doesn't tell the whole story as actual costs often double when you factor in servers, optimisation, and hidden infrastructure needs.
Message limits and throttling
Even paid plans have limits. The free plan caps your usage significantly, while Plus gives you more headroom but isn't unlimited. If you're a heavy user, you might hit these walls sooner than expected.
Feature access restrictions
Some advanced features roll out to higher-tier plans first. Free users often wait months for features that Plus subscribers get immediately. It's like being in the general admission section while others enjoy VIP access.
Storage and file handling
While most plans include file uploads, there are size limits and processing restrictions that might affect your workflow if you regularly work with large documents or datasets.
ChatGPT alternatives: is there a better deal?
Let's be honest – ChatGPT isn't the only sheriff in town anymore. Here's how the competition stacks up:
Claude AI (Anthropic)
Pricing: Free tier + $20/month Pro Strengths: Excellent for analysis and reasoning, longer context windows Best for: Users who need thoughtful, nuanced responses and can work with longer documents.
Perplexity AI
Pricing: Free + $20/month Pro Strengths: Web search integration, cited sources Best for: Research-focused users who need current information with source verification.
DeepSeek
Pricing: Free and paid version, with the paid model consisting of an individual plan with a $20-$50 monthly fee and a team plan that comes with custom pricing Strengths: Competitive performance at lower costs Best for: Budget-conscious users who want good performance without premium pricing
Google Gemini
Pricing: Free tier + Google One AI Premium ($20/month) Strengths: Deep Google ecosystem integration Best for: Users heavily invested in Google's productivity suite
The truth is, each AI has its personality and strengths. ChatGPT excels at versatility and ease of use, but depending on your specific needs, one of these alternatives might be a better fit for your workflow and budget.
Final thoughts: is ChatGPT worth the price in 2025?
The bottom line of ChatGPT pricing boils down to how much you’re actually going to use it.
If you're just dabbling occasionally, the free plan is surprisingly decent. For most working professionals, the $20 Plus plan pays for itself quickly (think of it as buying back an hour of your week). And for teams or businesses? The higher-tier plans make sense when AI becomes a core part of how you operate.
The good news is you're not stuck with one choice forever. Try the free versions of ChatGPT, Claude, and Perplexity to see which one clicks with how you work. Then upgrade the one that feels most natural.
We're still figuring out this whole AI thing, but one thing's clear: these tools are becoming as essential as email or Google Drive. The question isn't whether you'll use AI - it's finding the right fit for where you are now, knowing you can always level up later.
NEWS AND UPDATES

What's driving the crypto market this week? Get fast, clear updates on the top coins, market trends, and regulation news.
Welcome to Tap’s weekly crypto market recap.
Here are the biggest stories from last week (1 - 7 July).
💥 XRP Jumps above $2.30 on rumours SEC may drop Ripple appeal
XRP jumped to $2.3144 on 3 July amid speculation that the SEC might drop its appeal against Ripple, fueling investor optimism. Although no announcement followed, XRP still closed the day up 1.1%, outperforming the broader market.
Legal experts suggest both parties could soon dismiss their appeals without court approval, though some warn the process may take weeks. A breakout above $2.3275 could trigger a run toward $3.3999, last seen in January.
🚀 Bitcoin briefly tops $110K on strong jobs report and ETF inflows
Bitcoin surged to $110,591 on 3 July after a strong U.S. jobs report boosted investor confidence in the economy. The rally was reinforced by $377 million in daily inflows into U.S. spot Bitcoin ETFs, led by Fidelity, ARK 21Shares, and Bitwise.

Despite briefly pulling back, BTC is currently trading at $109,170, signalling continued strength amid favourable macro and institutional demand. Trading just 2.4% below its all-time high, analysts see potential for a new ATH if bullish momentum persists.
🧨 Rise in crypto-related physical crime
As digital wealth grows, there has been a surge in real-world heists - kidnappings and home invasions targeting crypto holders. Over 231 such attacks have been reported in the last 18 months, prompting many to seek increased personal security measures.
🪙 Launch of the first U.S. Solana ETF with staking: REX-Osprey Solana + Staking ETF (SSK)
This new Cboe-listed ETF gives U.S. investors direct, staked exposure to SOL (~7.3% earning yield), albeit with higher fees (1.4%). Approval sets a precedent for future niche crypto ETFs
🔍 Altcoin watchlist & meme‑coin hype for July
Market analysts are watching several altcoins (e.g. Maple Finance’s SYRUP, Hyperliquid’s HYPE, Solana memecoins like FARTCOIN) and XRP as potential breakout assets in July, backed by technical setups and macro sentiment.

Explore why Bitcoin and the crypto market are worth $2.1 trillion and why skepticism still lingers among Americans in this deep dive.
Decoding the disconnect: America's cautious approach to crypto
Bitcoin and the broader crypto market have soared to a staggering $2.1 trillion in value, but why does skepticism still linger among so many Americans?
Despite increasing adoption, digital currencies remain shrouded in doubt, revealing a significant trust gap that continues to challenge the industry. As cryptocurrencies become more woven into everyday financial transactions, closing this trust deficit is essential for ensuring sustained growth and mainstream acceptance.
In this article, we'll dive into the key reasons behind this persistent mistrust, uncover the expanding real-world uses of digital assets, and explore how education and technological advancements can help bridge the confidence gap. Keep in mind, the data presented draws from multiple studies, so some figures and age groupings may vary slightly.
A Look at the Current State of Crypto Trust
To truly understand cryptocurrency adoption and the accompanying trust issues, it’s essential to examine the latest statistics and demographic data. This section breaks down public sentiment toward crypto and provides a snapshot of its user base.
General Public Sentiment
Percentage of Americans Who Own Cryptocurrency
Cryptocurrency adoption has seen slow but steady growth over the years. According to surveys conducted by Pew Research Center in 2021 and 2023, 17% of Americans have invested in, traded, or used cryptocurrency, up slightly from 16% in 2021.
While estimates vary, Security.org places this figure higher, estimating that roughly 40% of the U.S. population - around 93 million adults - own some form of cryptocurrency.
Both studies agree that younger generations are driving much of this growth, with 30% of Americans aged 18-29 reporting they have experience with crypto.
Trust Levels in Cryptocurrency
Despite rising adoption rates, trust in cryptocurrency remains a significant hurdle. Pew Research Center found that 75% of Americans have little or no confidence that cryptocurrency exchanges can safeguard their funds. Similarly, a recent report by Morning Consult shows that 7 in 10 consumers familiar with crypto express low or no trust in it.
This contrasts the 31% who have some or high trust, or the 24% in the Pew study who are “somewhat” to “extremely” confident in cryptocurrencies.
Demographics of Crypto Adopters
- Age Groups
Cryptocurrency adoption trends reveal a distinct generational divide. According to the 2023 Morning Consult survey, Gen Z adults (ages 18-25) lead in crypto ownership at 36%, closely followed by Millennials at 30%.
These younger groups are also more inclined toward future investments, with 39% of Gen Z and 45% of Millennials planning to invest in crypto in the coming years. Over half of both generations view cryptocurrency and blockchain as the future, while a notable percentage (27% of Gen Z and 21% of Millennials) considered opening an account with a crypto exchange in the past year.
When compared to other asset classes, data from Bankrate’s 2021 survey reveals that younger Millennials (ages 25-31) favor real estate and stock market investments, while Baby Boomers have the least interest in cryptocurrency. Older Millennials (32-40) lean toward cash investments, with cryptocurrency’s appeal steadily declining with age.
Interestingly, the report also highlights gender differences, showing that 80% of women familiar with crypto express low confidence, compared to 71% of men, indicating a broader trust gap among female users.
- Income Levels
Contrary to common assumptions, cryptocurrency adoption is not confined to high-income individuals. The same Pew Research Center survey revealed that crypto ownership is relatively evenly spread across income brackets:
- 13% of those earning less than $56,600 annually own crypto.
- 19% of those earning between $56,600 and $169,800 own crypto.
- 22% of those earning over $169,800 own crypto.
This data suggests that while higher earners may be more inclined to own cryptocurrency, the appeal of digital assets spans various income levels.
- Educational Background
Education also plays a role in crypto adoption. A 2022 report by Triple-A found that the majority of crypto owners are “highly educated”:
- 24% of crypto owners have graduated from middle or high school.
- 10% have some vocational or college education.
- 39% are college graduates.
- 27% hold postgraduate degrees.
This shows that while those with some college education or a degree are more likely to own crypto, it is not exclusively a pursuit of the highly educated.
This demographic data paints a picture of cryptocurrency adopters as predominantly younger, spread across a range of income levels, and with diverse educational backgrounds. However, the trust gap between crypto and traditional financial systems remains a significant barrier to wider acceptance of digital assets.
Key Trust Barriers
To bridge the gap between cryptocurrency adoption and trust, it’s crucial to understand the major concerns fueling skepticism. This section explores these concerns and contrasts them with similar risks in traditional financial systems.
The Primary Concerns of Skeptics
Volatility
One of the most significant barriers to cryptocurrency adoption is its notorious volatility, particularly for investors seeking stable, long-term assets. Bitcoin, the most well-known cryptocurrency, symbolizes this risk.
In 2022, Bitcoin’s volatility was stark. Its 30-day volatility reached 64.02% in June, driven by broader economic uncertainty and market downturns, compared to the S&P 500’s much lower volatility of 4.71% during the same period.
Over the course of the year, Bitcoin’s price swung from a peak of $47,835 to a low of $18,490, marking a substantial 61% decline from its highest point in 2022. Factors such as rising interest rates, geopolitical tensions, and major crypto market disruptions, like the TerraUSD collapse and Celsius’ liquidity crisis, played a pivotal role.
This extreme volatility reinforces the perception of cryptocurrencies as high-risk investments.
However, traditional stock markets, while typically more stable than crypto, can also experience sharp fluctuations, especially in times of economic stress. For instance, the CBOE Volatility Index (VIX), which measures expected near-term volatility in the U.S. stock market, dropped by 23% to 28.71 on June 30, 2022, far below the 82.69 peak recorded during the early COVID-19 market turbulence in March 2020. This shows that even stock markets, generally seen as safer, can experience moments of intense volatility, particularly during global crises.
Additionally, when compared to the "Magnificent Seven" (a group of top-performing and influential stocks) Bitcoin’s volatility doesn't stand out as unusual. In fact, over the past two years, Bitcoin has shown less volatility than Netflix (NFLX) stock.
On a 90-day timeframe, NFLX had an average realized volatility of 53%, while Bitcoin’s was slightly lower at 46%. The reality is that among all S&P 500 companies, Bitcoin has demonstrated lower annualized historical volatility than 33 of the 503 constituents.
In October 2023, Bitcoin was actually less volatile than 92 stocks in the S&P 500, based on 90-day realized historical volatility figures, including some large-cap and mega-cap companies.
Security
Security concerns are another major hurdle in building trust with cryptocurrencies. Cryptocurrency exchanges and wallets have been targeted by numerous high-profile hacks and frauds, raising doubts about the safety of digital assets. It comes as no surprise that a study from Morning Consult found that 67% of Americans believe having a secure and trustworthy platform is essential to entering the crypto market.
While security threats in the crypto space are well-documented, traditional banking systems are not immune to fraud either. Federal Trade Commission data reveals that consumer fraud losses in the traditional financial sector hit a record high of $10 billion in 2023, marking a 14% increase from the previous year.
Although traditional banks have more safeguards in place to protect consumers, they remain vulnerable to attacks, showing that security is a universal challenge across both crypto and traditional finance.
Prevention remains key, which in this case equates to using only reliable platforms or hardwallets.
Regulatory Uncertainty
Regulatory ambiguity continues to be a critical barrier for both cryptocurrency investors and businesses. The evolving landscape creates uncertainty about the future of digital assets.
Currently, cryptocurrency is legal in 119 countries and four British Overseas Territories, covering more than half of the world’s nations. Notably, 64.7% of these countries are emerging and developing economies, primarily in Asia and Africa.
However, only 62 of these 119 countries (52.1%) have comprehensive regulations in place. This represents significant growth from 2018, when only 33 jurisdictions had formal regulations, showing a 53.2% increase, but still falls short in creating a sense of “unified safety”.
In the United States, regulatory views remain fragmented. Various agencies, such as the Securities and Exchange Commission (SEC) and the Commodity Futures Trading Commission (CFTC), have conflicting perspectives on how to classify and regulate cryptocurrencies. Since 2019, the SEC has filed over 116 crypto-related lawsuits, adding to the regulatory uncertainty faced by the industry.
The Growing Integration Of Digital Assets In Daily Life
As we progress further into the digital age, cryptocurrencies and digital assets are increasingly becoming part of our everyday financial transactions. This shift is driven by two key developments: the rise of crypto payment options and the growing adoption of Central Bank Digital Currencies (CBDCs).
According to a MatrixPort report, global cryptocurrency adoption has now reached 7.51% of the population, underscoring the expanding influence of digital currencies worldwide. By 2025, this rate is expected to surpass 8%, signaling a potential shift from niche usage to mainstream acceptance.
The list of major retailers embracing cryptocurrency as a payment method continues to grow. Some notable companies now accepting crypto include:
- Microsoft: Accepts Bitcoin for Xbox store credits.
- AT&T: The first major U.S. mobile carrier to accept crypto payments.
- Whole Foods: Accepts Bitcoin via the Spedn app.
- Overstock: One of the first major retailers to accept Bitcoin.
- Starbucks: Allows customers to load their Starbucks cards with Bitcoin through the Bakkt app.
A 2022 Deloitte survey revealed that nearly 75% of retailers plan to accept either cryptocurrency or stablecoin payments within the next two years. This trend highlights the growing mainstream acceptance of digital assets as a legitimate payment method.
Crypto-backed debit cards are further bridging the gap between digital assets and everyday transactions. These cards enable users to spend their cryptocurrency at any merchant that accepts traditional debit cards.
According to Factual Market Research, the global crypto card market is projected to reach $9.5 billion by 2030, with a compound annual growth rate (CAGR) of approximately 31.6% from 2021 to 2030. This growth reflects the increasing popularity of crypto-backed debit cards as a way for consumers to integrate their digital assets into daily spending.
The Rise of Central Bank Digital Currencies (CBDCs)
Central Bank Digital Currencies (CBDCs) represent digital versions of a country’s fiat currency, issued and regulated by the national monetary authority. In 2024, the global progress of CBDCs has seen a significant uptick, with marked advances in both research and adoption. As of this year:
- 11 countries have fully launched CBDCs, including the Bahamas, Nigeria, Jamaica, and China.
- 44 countries are conducting pilot programs, up from 36, reflecting growing interest in testing the functionality and stability of digital currencies.
- 66 nations are at advanced stages of CBDC development, contributing to a global landscape where 134 countries (accounting for 98% of the world’s economy) are engaged in CBDC projects.
In the United States, the Federal Reserve is exploring the feasibility of a CBDC through Project Hamilton, a collaborative research initiative with MIT. This exploration aligns with broader goals to reduce reliance on cash, enhance financial inclusion, and improve control over national monetary systems amid the rise of digital payments and cryptocurrencies.
The introduction of CBDCs could significantly reshape daily financial transactions in several ways:
- Increased financial inclusion: CBDCs could offer digital payment access to the 1.4 billion adults who remain unbanked, according to World Bank estimates.
- Faster and cheaper transactions: CBDCs could streamline both domestic and cross-border payments, reducing costs and settlement times.
- Enhanced monetary policy: Central banks would gain more direct control over money supply and circulation.
- Improved traceability: CBDCs could help combat financial crimes and reduce tax evasion by providing greater transaction transparency.
However, challenges persist, including concerns about privacy, cybersecurity risks, and the potential disruption of existing banking systems.
As digital assets continue to integrate into everyday life, they hold the potential to transform how we think about and use money. Despite these challenges, trends in both private cryptocurrency adoption and CBDC development point to a future where digital assets play a central role in our financial systems.
Building Trust Through Technology and Education
According to the 2023 Web3 UI/UX Report, nearly 48% of users cite security concerns and asset protection as the primary barriers to crypto adoption. Other challenges include high transaction fees and the steep learning curve needed to fully grasp both the technology and its benefits.
Despite these obstacles, the blockchain sector has made significant strides as it matures, particularly in enhancing security. Hack-related losses in the crypto market dropped from $3.7 billion in 2022 to $1.8 billion in 2023, underscoring the progress in safeguarding digital assets.
The increased adoption of offline hardware wallets and multi-signature wallets, both of which add critical layers of security, reflects this momentum. Advances in smart contract auditing tools and stronger compliance standards are also minimizing risks, creating a safer environment for both users and institutions.
These improvements highlight the industry’s commitment to establishing a more secure foundation for digital transactions and bolstering confidence in blockchain as a reliable financial technology.
In another positive development, in May 2023, the European Council approved the first comprehensive legal framework for the cryptocurrency industry. This legislation sets a new standard for regulatory transparency and oversight, further reinforcing trust.
Financial Literacy Initiatives
The rise of crypto education in the U.S. is playing a pivotal role in increasing public understanding and encouraging adoption. Programs such as Coinbase Earn aim to simplify the onboarding process for new users, directly addressing the complexity and security concerns that often deter people from engaging with crypto.
According to recent data, 43% of respondents feel that insufficient knowledge is a key reason they avoid the sector, highlighting the ongoing need for crypto-related learning.
Additionally, Chainalysis' 2024 Global Crypto Adoption Index noted a significant increase in crypto interest following the launch of spot Bitcoin ETFs in the U.S. earlier in the year. This development enabled investors to trade ETF shares tied to Bitcoin directly on stock exchanges, making it easier to enter the market without needing extensive technical expertise - thus driving a surge in adoption.
These advancements in security and education are gradually fostering greater trust in the cryptocurrency ecosystem. As the sector continues to evolve, these efforts may pave the way for broader adoption and deeper integration of digital assets into daily financial life.
The Future of Digital Asset Adoption
As digital assets continue to evolve and capture mainstream attention, their potential to transform the financial landscape is becoming increasingly evident. From late 2023 through early 2024, global crypto transaction volumes surged, surpassing the peaks of the 2021 bull market (as illustrated below).
Interestingly, much of this growth in adoption was driven by lower-middle income countries, highlighting the global reach of digital assets.
Below, we explore projections for cryptocurrency usage and its potential impact on traditional banking and finance.
Projections for Crypto Usage in the Next 5-10 Years
Several studies and reports offer insights into the expected growth of cryptocurrency over the next decade:
Global Adoption
The global cryptocurrency market revenue is projected to reach approximately $56.7 billion in 2024, with the United States leading the charge, expected to generate around $9.8 billion in revenue. Statista predicts the number of global crypto users will hit 861 million by 2025, marking a significant shift toward mainstream use.
Institutional Adoption
The 2023 Institutional Investor Digital Assets Study found that 65% of the 1,042 institutional investors surveyed plan to buy or invest in digital assets in the future.
As of 2024, digital currency usage among U.S. organisations is expanding, particularly in sectors such as finance, retail, and technology. Hundreds of financial services and fintech firms are now involved in digital assets, whether in payment processing, investments, or blockchain-based applications. This includes major companies utilising cryptocurrencies as stored value and exploring stablecoin use cases to enhance transaction efficiency.
Notably, major U.S. companies are increasingly engaging with blockchain and digital assets, as regulatory clarity improves and security concerns are addressed.
Retail Adoption
At present, about 85% of major retailers generating over $1 billion in annual online sales accept cryptocurrency payments. In contrast, 23% of mid-sized retailers, with online sales between $250 million and $1 billion, currently accept crypto payments. This growing trend points to an expanding role for digital assets in retail, especially among large-scale businesses.
Potential Impact on Traditional Banking and Finance
The rise of digital asset utilisation is poised to reshape traditional banking systems in multiple areas. For starters, the growth of blockchain technology and digitised financial services is driving the decentralised finance (DeFi) market, which is projected to reach $450 billion by 2030, with a compound annual growth rate (CAGR) of 46%.
In Q3 2024 alone, trading on decentralised exchanges surpassed $100 billion, marking the third consecutive month of growth in trading volume. This trend underscores the increasing interest and activity in the decentralised finance space.
As Central Bank Digital Currencies (CBDCs) are likely to be adopted by 80% of central banks by 2030, the role of commercial banks in money distribution could diminish significantly. Meanwhile, blockchain technology and stablecoins are expected to revolutionise cross-border B2B payments, with 20% of these transactions powered by blockchain by 2025. Stablecoin payment volumes are projected to hit $620 billion by 2026.
Furthermore, the investment landscape is set to evolve as asset tokenisation scales, potentially reaching a value of $16 trillion, making crypto a standard component in investment portfolios.
With regulatory clarity expected to improve - more than half of financial institutions anticipate clearer rules within the next three years - crypto integration is likely to become more widespread. These developments emphasise the transformative potential of digital assets across payments, investments, and financial structures globally.
Bridging the trust gap in crypto adoption
The cryptocurrency landscape is experiencing a surge in institutional interest, which could be a pivotal moment for integrating digital assets into traditional finance. Financial giants like BlackRock are at the forefront of this movement, signaling a shift in mainstream perception and adoption of cryptocurrencies.
Historically, the introduction of new investment vehicles around Bitcoin has spurred market growth. As Markus Thielen, founder of 10x Research, highlights, the launch of spot ETFs could bring about a new wave of institutional involvement, potentially driving the next phase of market expansion.
This growing institutional momentum, combined with evolving regulatory frameworks, is reshaping the crypto ecosystem. However, a key question remains: Will these developments be enough to close the trust gap and push cryptocurrencies into mainstream adoption?
As we stand at this crossroads, the future of digital assets hangs in the balance. The coming years will be critical in determining whether cryptocurrencies can overcome persistent skepticism and fully integrate into the global financial system, or if they will remain a niche, yet impactful, financial instrument.

Millennials and Gen Z are revolutionizing the financial landscape, leveraging cryptocurrencies to challenge traditional systems and redefine money itself. Curious about how this shift affects your financial future? Let's uncover the powerful changes they’re driving!
The financial world is undergoing a significant transformation, largely driven by Millennials and Gen Z. These digital-native generations are embracing cryptocurrencies at an unprecedented rate, challenging traditional financial systems and catalysing a shift toward new forms of digital finance, redefining how we perceive and interact with money.
This movement is not just a fleeting trend but a fundamental change that is redefining how we perceive and interact with money.
Digital Natives Leading the Way
Growing up in the digital age, Millennials (born 1981-1996) and Gen Z (born 1997-2012) are inherently comfortable with technology. This familiarity extends to their financial behaviours, with a noticeable inclination toward adopting innovative solutions like cryptocurrencies and blockchain technology.
According to the Grayscale Investments and Harris Poll Report which studied Americans, 44% agree that “crypto and blockchain technology are the future of finance.” Looking more closely at the demographics, Millenials and Gen Z’s expressed the highest levels of enthusiasm, underscoring the pivotal role younger generations play in driving cryptocurrency adoption.
Desire for Financial Empowerment and Inclusion
Economic challenges such as the 2008 financial crisis and the impacts of the COVID-19 pandemic have shaped these generations' perspectives on traditional finance. There's a growing scepticism toward conventional financial institutions and a desire for greater control over personal finances.
The Grayscale-Harris Poll found that 23% of those surveyed believe that cryptocurrencies are a long-term investment, up from 19% the previous year. The report also found that 41% of participants are currently paying more attention to Bitcoin and other crypto assets because of geopolitical tensions, inflation, and a weakening US dollar (up from 34%).
This sentiment fuels engagement with cryptocurrencies as viable investment assets and tools for financial empowerment.
Influence on Market Dynamics
The collective financial influence of Millennials and Gen Z is significant. Their active participation in cryptocurrency markets contributes to increased liquidity and shapes market trends. Social media platforms like Reddit, Twitter, and TikTok have become pivotal in disseminating information and investment strategies among these generations.
The rise of cryptocurrencies like Dogecoin and Shiba Inu demonstrates how younger investors leverage online communities to impact financial markets2. This phenomenon shows their ability to mobilise and drive market movements, challenging traditional investment paradigms.
Embracing Innovation and Technological Advancement
Cryptocurrencies represent more than just investment opportunities; they embody technological innovation that resonates with Millennials and Gen Z. Blockchain technology and digital assets are areas where these generations are not only users but also contributors.
A 2021 survey by Pew Research Center indicated that 31% of Americans aged 18-29 have invested in, traded, or used cryptocurrency, compared to just 8% of those aged 50-64. This significant disparity highlights the generational embrace of digital assets and the technologies underpinning them.
Impact on Traditional Financial Institutions
The shift toward cryptocurrencies is prompting traditional financial institutions to adapt. Banks, investment firms, and payment platforms are increasingly integrating crypto services to meet the evolving demands of younger clients.
Companies like PayPal and Square have expanded their cryptocurrency offerings, allowing users to buy, hold, and sell cryptocurrencies directly from their platforms. These developments signify the financial industry's recognition of the growing importance of cryptocurrencies.
Challenges and Considerations
While enthusiasm is high, challenges such as regulatory uncertainties, security concerns, and market volatility remain. However, Millennials and Gen Z appear willing to navigate these risks, drawn by the potential rewards and alignment with their values of innovation and financial autonomy.
In summary
Millennials and Gen Z are redefining the financial landscape, with their embrace of cryptocurrencies serving as a catalyst for broader change. This isn't just about alternative investments; it's a shift in how younger generations view financial systems and their place within them. Their drive for autonomy, transparency, and technological integration is pushing traditional institutions to innovate rapidly.
This generational influence extends beyond personal finance, potentially reshaping global economic structures. For industry players, from established banks to fintech startups, adapting to these changing preferences isn't just advantageous—it's essential for long-term viability.
As cryptocurrencies and blockchain technology mature, we're likely to see further transformations in how society interacts with money. Those who can navigate this evolving landscape, balancing innovation with stability, will be well-positioned for the future of finance. It's a complex shift, but one that offers exciting possibilities for a more inclusive and technologically advanced financial ecosystem. The financial world is changing, and it's the young guns who are calling the shots.

You might have heard of the "Travel Rule" before, but do you know what it actually mean? Let us dive into it for you.
What is the "Travel Rule"?
You might have heard of the "Travel Rule" before, but do you know what it actually mean? Well, let me break it down for you. The Travel Rule, also known as FATF Recommendation 16, is a set of measures aimed at combating money laundering and terrorism financing through financial transactions.
So, why is it called the Travel Rule? It's because the personal data of the transacting parties "travels" with the transfers, making it easier for authorities to monitor and regulate these transactions. See, now it all makes sense!
The Travel Rule applies to financial institutions engaged in virtual asset transfers and crypto companies, collectively referred to as virtual asset service providers (VASPs). These VASPs have to obtain and share "required and accurate originator information and required beneficiary information" with counterparty VASPs or financial institutions during or before the transaction.
To make things more practical, the FATF recommends that countries adopt a de minimis threshold of 1,000 USD/EUR for virtual asset transfers. This means that transactions below this threshold would have fewer requirements compared to those exceeding it.
For transfers of Virtual Assets falling below the de minimis threshold, Virtual Asset Service Providers (VASPs) are required to gather:
- The identities of the sender (originator) and receiver (beneficiary).
- Either the wallet address associated with each transaction involving Virtual Assets (VAs) or a unique reference number assigned to the transaction.
- Verification of this gathered data is not obligatory, unless any suspicious circumstances concerning money laundering or terrorism financing arise. In such instances, it becomes essential to verify customer information.
Conversely, for transfers surpassing the de minimis threshold, VASPs are obligated to collect more extensive particulars, encompassing:
- Full name of the sender (originator).
- The account number employed by the sender (originator) for processing the transaction, such as a wallet address.
- The physical (geographical) address of the sender (originator), national identity number, a customer identification number that uniquely distinguishes the sender to the ordering institution, or details like date and place of birth.
- Name of the receiver (beneficiary).
- Account number of the receiver (beneficiary) utilized for transaction processing, similar to a wallet address.
By following these guidelines, virtual asset service providers can contribute to a safer and more transparent virtual asset ecosystem while complying with international regulations on anti-money laundering and countering the financing of terrorism. It's all about ensuring the integrity of financial transactions and safeguarding against illicit activities.
Implementation of the Travel Rule in the United Kingdom
A notable shift is anticipated in the United Kingdom's oversight of the virtual asset sector, commencing September 1, 2023.
This seminal development comes in the form of the Travel Rule, which falls under Part 7A of the Money Laundering Regulations 2017. Designed to combat money laundering and terrorist financing within the virtual asset industry, this new regulation expands the information-sharing requirements for wire transfers to encompass virtual asset transfers.
The HM Treasury of the UK has meticulously customized the provisions of the revised Wire Transfer Regulations to cater to the unique demands of the virtual asset sector. This underscores the government's unwavering commitment to fostering a secure and transparent financial ecosystem. Concurrently, it signals their resolve to enable the virtual asset industry to flourish.
The Travel Rule itself originates from the updated version of the Financial Action Task Force's recommendation on information-sharing requirements for wire transfers. By extending these recommendations to cover virtual asset transfers, the UK aspires to significantly mitigate the risk of illicit activities within the sector.
Undoubtedly, the Travel Rule heralds a landmark stride forward in regulating the virtual asset industry in the UK. By extending the ambit of information-sharing requirements and fortifying oversight over virtual asset firms
Implementation of the Travel Rule in the European Union
Prepare yourself, as a new regulation called the Travel Rule is set to be introduced in the world of virtual assets within the European Union. Effective from December 30, 2024, this rule will take effect precisely 18 months after the initial enforcement of the Transfer of Funds Regulation.
Let's delve into the details of the Travel Rule. When it comes to information requirements, there will be no distinction made between cross-border transfers and transfers within the EU. The revised Transfer of Funds regulation recognizes all virtual asset transfers as cross-border, acknowledging the borderless nature and global reach of such transactions and services.
Now, let's discuss compliance obligations. To ensure adherence to these regulations, European Crypto Asset Service Providers (CASPs) must comply with certain measures. For transactions exceeding 1,000 EUR with self-hosted wallets, CASPs are obligated to collect crucial originator and beneficiary information. Additionally, CASPs are required to fulfill additional wallet verification obligations.
The implementation of these measures within the European Union aims to enhance transparency and mitigate potential risks associated with virtual asset transfers. For individuals involved in this domain, it is of utmost importance to stay informed and adhere to these new guidelines in order to ensure compliance.
What does the travel rules means to me as user?
As a user in the virtual asset industry, the implementation of the Travel Rule brings some significant changes that are designed to enhance the security and transparency of financial transactions. This means that when you engage in virtual asset transfers, certain personal information will now be shared between the involved parties. While this might sound intrusive at first, it plays a crucial role in combating fraud, money laundering, and terrorist financing.
The Travel Rule aims to create a safer environment for individuals like you by reducing the risks associated with illicit activities. This means that you can have greater confidence in the legitimacy of the virtual asset transactions you engage in. The regulation aims to weed out illicit activities and promote a level playing field for legitimate users. This fosters trust and confidence among users, attracting more participants and further driving the growth and development of the industry.
However, it's important to note that complying with this rule may require you to provide additional information to virtual asset service providers. Your privacy and the protection of your personal data remain paramount, and service providers are bound by strict regulations to ensure the security of your information.
In summary, the Travel Rule is a positive development for digital asset users like yourself, as it contributes to a more secure and trustworthy virtual asset industry.
Unlocking Compliance and Seamless Experiences: Tap's Proactive Approach to Upcoming Regulations
Tap is fully committed to upholding regulatory compliance, while also prioritizing a seamless and enjoyable customer experience. In order to achieve this delicate balance, Tap has proactively sought out partnerships with trusted solution providers and is actively engaged in industry working groups. By collaborating with experts in the field, Tap ensures it remains on the cutting edge of best practices and innovative solutions.
These efforts not only demonstrate Tap's dedication to compliance, but also contribute to creating a secure and transparent environment for its users. By staying ahead of the curve, Tap can foster trust and confidence in the cryptocurrency ecosystem, reassuring customers that their financial transactions are safe and protected.
But Tap's commitment to compliance doesn't mean sacrificing user experience. On the contrary, Tap understands the importance of providing a seamless journey for its customers. This means that while regulatory requirements may be changing, Tap is working diligently to ensure that users can continue to enjoy a smooth and hassle-free experience.
By combining a proactive approach to compliance with a determination to maintain user satisfaction, Tap is setting itself apart as a trusted leader in the financial technology industry. So rest assured, as Tap evolves in response to new regulations, your experience as a customer will remain top-notch and worry-free.
Unveiling the future of money: Explore the game-changing Central Bank Digital Currencies and their potential impact on finance.
Since the debut of Bitcoin in 2009, central banks have been living in fear of the disruptive technology that is cryptocurrency. Distributed ledger technology has revolutionized the digital world and has continued to challenge the corruption of central bank morals.
Financial institutions can’t beat or control cryptocurrency, so they are joining them in creating digital currencies. Governments have now been embracing digital currencies in the form of CBDCs, otherwise known as central bank digital currencies.
Central bank digital currencies are digital tokens, similar to cryptocurrency, issued by a central bank. They are pegged to the value of that country's fiat currency, acting as a digital currency version of the national currency. CBDCs are created and regulated by a country's central bank and monetary authorities.
A central bank digital currency is generally created for a sense of financial inclusion and to improve the application of monetary and fiscal policy. Central banks adopting currency in digital form presents great benefits for the federal reserve system as well as citizens, but there are some cons lurking behind the central bank digital currency facade.
Types of central bank digital currencies
While the concept of a central bank digital currency is quite easy to understand, there are layers to central bank money in its digital form. Before we take a deep dive into the possibilities presented by the central banks and their digital money, we will break down the different types of central bank digital currencies.
Wholesale CBDCs
Wholesale central bank digital currencies are targeted at financial institutions, whereby reserve balances are held within a central bank. This integration assists the financial system and institutions in improving payment systems and security payment efficiency.
This is much simpler than rolling out a central bank digital currency to the whole country but provides support for large businesses when they want to transfer money. These digital payments would also act as a digital ledger and aid in the avoidance of money laundering.
Retail CBDCs
A retail central bank digital currency refers to government-backed digital assets used between businesses and customers. This type of central bank digital currency is aimed at traditional currency, acting as a digital version of physical currency. These digital assets would allow retail payment systems, direct P2P CBDC transactions, as well as international settlements among businesses. It would be similar to having a bank account, where you could digitally transfer money through commercial banks, except the currency would be in the form of a digital yuan or euro, rather than the federal reserve of currency held by central banks.
Pros and cons of a central bank digital currency (CBDC)
Central banks are looking for ways to keep their money in the country, as opposed to it being spent on buying cryptocurrencies, thus losing it to a global market. As digital currencies become more popular, each central bank must decide whether they want to fight it or profit from the potential. Regardless of adoption, central banks creating their own digital currencies comes with benefits and disadvantages to users that you need to know.
Pros of central bank digital currency (CBDC)
- Cross border payments
- Track money laundering activity
- Secure international monetary fund
- Reduces risk of commercial bank collapse
- Cheaper
- More secure
- Promotes financial inclusion
Cons of central bank digital currency (CDBC)
- Central banks have complete control
- No anonymity of digital currency transfers
- Cybersecurity issues
- Price reliant on fiat currency equivalent
- Physical money may be eliminated
- Ban of distributed ledger technology and cryptocurrency
Central bank digital currency conclusion
Central bank money in an electronic form has been a big debate in the blockchain technology space, with so many countries considering the possibility. The European Central Bank, as well as other central banks, have been considering the possibility of central bank digital currencies as a means of improving the financial system. The Chinese government is in the midst of testing out their e-CNY, which some are calling the digital yuan. They have seen great success so far, but only after completely banning Bitcoin trading.
There is a lot of good that can come from CBDCs, but the benefits are mostly for the federal reserve system and central banks. Bank-account holders and citizens may have their privacy compromised and their investment options limited if the world adopts CBDCs.
It's important to remember that central bank digital currencies are not cryptocurrencies. They do not compete with cryptocurrencies and the benefits of blockchain technology. Their limited use cases can only be applied when reinforced by a financial system authority. Only time will tell if CBDCs will succeed, but right now you can appreciate the advantages brought to you by crypto.
Tap makes entering the Bitcoin world simple. Buy, sell, hold, and trade Bitcoin easily on our secure platform.
Welcome to this week's Crypto Update, your go-to destination for the latest news in the exciting world of cryptocurrencies. Let's dive right into the highlights of the past week in the dynamic crypto market.
Etherscan's AI Tool for Smart Contracts:
Etherscan has launched Code Reader, an advanced tool that utilizes AI to retrieve and interpret source code from specific Ethereum contract addresses. Code Reader leverages OpenAI's powerful language model to generate comprehensive insights into contract source code files. The tool allows users to gain a deeper understanding of contract code, access comprehensive lists of smart contract functions, and explore contract interactions with decentralized applications. To access and utilize Code Reader, users need a valid OpenAI API Key and sufficient OpenAI usage limits. However, researchers caution about the challenges posed by current AI models, including computing power limitations, data synchronization, network optimization, and privacy concerns.
SEC's increased scrutiny on cryptocurrencies sparks debate:
The U.S. Securities and Exchange Commission's (SEC) increased scrutiny has led to a prominent debate concerning the future of XRP and Ethereum. Max Keiser, a well-known Bitcoin advocate, predicts the downfall of XRP and Ethereum due to regulatory overreach. In contrast, John Deaton, representing XRP holders, opposes this view, arguing for a more balanced regulatory approach. The cryptocurrency community is now anxiously awaiting regulatory clarity, as the SEC's actions remain unpredictable.
It's important to note that the regulatory environment is constantly evolving and can have significant impacts on the cryptocurrency market, including Ethereum. Therefore, it is advisable to stay informed about the latest developments.
A Call for Clarity: Federal reserve governor advocates for clearer crypto regulations:
Michelle Bowman, a Federal Reserve Governor, has urged global regulators to establish clearer regulations for emerging banking activities, particularly banking as a service and digital assets. She emphasized the need for a well-defined regulatory framework to address the supervisory void and uncertainties that financial institutions currently face. Bowman's call aligns with the growing demand for enhanced regulation of digital assets. A robust and comprehensive regulatory framework is crucial for ensuring the stability and integrity of the banking sector, mitigating risks, protecting consumers, and fostering innovation.
Turkish lira hit a record low against the US dollar
The Turkish lira hit a historic low, trading at 25.74 per US dollar, following Turkey's central bank decision to raise interest rates by 650 basis points to 15%. While the hike was expected, it fell short of the anticipated 21%, and analysts believe a larger increase was needed to show the government's resolve to fight inflation. The lira's devaluation has been part of a larger trend, prompting citizens to invest in alternative assets like digital currencies and gold. The central bank, now under new leadership, has adopted a more gradual approach to rate adjustments, seeking to stabilize the economy. However, the uncertainty surrounding Turkey's economic future persists.
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In market terminology, a bull market is a period of generally rising prices and investor optimism. The term "bull market" comes from the market that rises steadily and consistently like a healthy bull. A bear market is the opposite: It refers to a condition when prices are falling and investors are pessimistic about future market value. Historical market cycles are well defined and provide a good understanding of market trends.
It's all about cycles
The market cycle helps investors to know whether they should invest or hold back their crypto coins. To avoid making wrong market choices, investors should know market cycles so they can decide whether the crypto market is on the rise or not.
The market cycle helps people to know when the market is already booming and ready to take a plunge. This helps traders to decide which crypto coin to buy at its lowest value, hold it until market bull cycle and then sell it to make a very good profit.
The Bull Market:
A Bull market is a long run of increasing prices and investor optimism where buyers outnumber sellers. As the market bull cycle goes on, more investors will see the market as their opportunity to buy low and sell high. The result is a market cycle that is not as steep as it had previously been.
The Bear Market:
A Bear market is the opposite of a Bull market where prices are falling and investors have low expectations for future market values. The market cycles are frequently broken up into bull markets and bear markets. This market cycle happens when market prices fall and investors sell their coins, this causes market prices to drop even more until the trend reverses.
The case of the Dead/flat market
A Dead market is a term used to describe a period of time where there is not much movement in either direction but it is not a market downturn by any means. This market cycle can occur after prolonged market cycles such as bull (rising trend market) and bear (falling trend market).
The market is not a straight line, it goes up and down so even though the market has gone on for a considerable time without any market fluctuation, market volatility will eventually return.
The market can be dead for a long time but it could cause worry within investors so they should know where market cycles stand.
Since market cycles are consistent it is better to be ready for market volatility, this will help you make informed market decisions when market cycles return.
In conclusion: the market cycle is a repeating market trend that describes market fluctuations over time. When market prices increase, it is called a bull market; when prices fall, it's called a bear market. Knowledge of market cycles is an important asset for investors in the crypto market as the knowledge of swings, downturns and upturns can help make better-informed decisions with investing in cryptocurrencies.
As you navigate the waters of the cryptocurrency market you're likely to come across a term called "coin burning". In this article, we're exploring the process used to manage the token supply of projects, a means for companies to manually alter the supply (and thereby demand) of a token's circulating supply. While not adopted by every project, coin burning has proven over the years to be successful in increasing the price of a digital currency.
What Is A Coin Burn
Diving right in, a coin burn is the process of removing a certain number of tokens from circulation by sending them to an invalid address, a "black hole" of sorts. This process is written into the project's code and implemented at various increments as outlined in the whitepaper. While Bitcoin doesn't make use of coin burning, many projects on the Ethereum network, particularly ERC-20 tokens, have been known to implement it.
Through the use of a smart contract, also known as a burn function, the network would remove a specified number of tokens from circulation, decreasing the total supply and thereby (hopefully) increasing the demand. Coin burns have been known to lead to an increase in price, as the supply-demand ratio is altered.
An Example Of Coin Burning
A top 10 cryptocurrency project underwent a coin burn last year that is believed to be the biggest layer 1 token burn to date. 88.7 million LUNA, the native coin to the Terra project, were burned in November 2021 following a vote by the community. This was effectively worth $4.5 billion at the time. A few days following the coin burn the LUNA token hit a new record high.
The burn aimed to remove value from Terra’s community pool, but in reality, it simply moved the value from the pool to the individual holders of the cryptocurrency.
Bitcoin Cash and Stellar are two other high profile cryptocurrencies that have made use of the coin burning initiative. Shiba Inu is another cryptocurrency to have undergone a coin burn, although this wasn't the initial intention of the project. The project's developers gifted half of the SHIB supply to Ethereum creator Vitalik Buterin, who went on to donate 10% and burn the remaining 90%.
How Does Coin Burning Work?
Should a project wish to implement a coin burn they will need to create a smart contract. Smart contracts are digital agreements that execute when certain criteria have been met. Say a project wants to implement a coin burn every 200,000 blocks, they will create the burn function to include this instruction.
When this milestone is achieved, the coins will automatically move from the designated wallet to a wallet address that does not have a private key. Without a private key, these coins can never be recovered. The coins will then be sent from the one wallet address to the other and effectively be removed from circulation. The transaction (burn) will be added to the network's blockchain records and be available to view through the blockchain explorer.
The Downside To Coin Burning
Before you invest in a project that undergoes coin burning it is important to note that coin burning does not guarantee an increase in the coin's price. The increase in price will depend on the network, the market climate and the current sentiment. During the Shiba Inu coin burn, while the price rose considerably, it soon returned to a more stable and substantially lower level.
Coin burning can also be used by ill acting developers to deceive the community. Say a project has a total supply of 100 million tokens and allocates 10 million to the platform's developers. They could then burn 40 million tokens, increasing their hold to 60% of the circulating supply on the network.
As with all transactions conducted on the blockchain, all payments are irreversible meaning that once you burn coins they can never be recovered.
What Is Proof Of Burn?
Not to be confused with coin burning, Proof of Burn (PoB) is a consensus mechanism similar to Proof of Work and Proof of Stake. The model utilizes an element of coin burning in its mining practice and is known to use considerably less energy than its PoW counterpart.
The process requires miners to burn tokens in order to participate in the mining process. The more coins burned the more blocks they can create, meaning the more rewards (in the form of transaction fees) they can earn. Miners are still required to use mining hardware. The benefit of this is to provide a less energy-intensive blockchain network that can run optimally through a network of decentralized mining participants.

You may have heard of bear and bull markets; both referring to economic conditions within a market. Think about how a bull attacks, lifting you up with its horns.
A bull market or bullish market describes a condition within a financial market where the prices are rising or are expected to rise. The term "bull market" is most often used to refer to a financial market but refers as well to any asset that is tradable such as bonds, real estate, commodities, and currencies. Bull markets indicate investor confidence, optimism, and expectations that strong results will continue for an extended period of time.
There are two ways to What is a Bull Market?
A bull market refers to a financial market condition in which the prices of securities or assets are rising or expected to rise over an extended period. In a bull market, investors are optimistic about the future prospects of the market and are willing to buy securities, pushing prices higher.
Bull markets are often associated with economic growth, strong corporate earnings, and low unemployment rates. In these conditions, investors are confident that businesses will continue to perform well and that the overall economy will continue to expand, leading to higher stock prices.
Recognizing a Bull Market
To recognize a bull market, investors need to look for a sustained period of rising prices across the market or a specific asset class. This period can last anywhere from a few months to several years.
Another way to recognize a bull market is through technical analysis. Technical analysts look at charts and other market indicators to identify patterns that signal a market trend. In a bull market, technical analysts may look for higher highs and higher lows in price movements over time.
Impact of a Bull Market
A bull market can have a significant impact on the economy, businesses, and investors. When the stock market is performing well, businesses may have easier access to capital and credit, which can lead to increased investment and growth.
A bull market can also lead to increased consumer confidence, as investors feel more optimistic about the economy and their financial futures. This can lead to higher consumer spending, which can, in turn, fuel economic growth.
On the other hand, a prolonged bull market can lead to a market bubble, where prices become overinflated and unsustainable. This can lead to a market correction, where prices drop significantly, and investors may suffer losses.
In conclusion
Bull markets can have a significant impact on the economy, businesses, and investors. Recognizing a bull market and understanding its impact can help investors make more informed investment decisions. However, it's essential to remain vigilant and avoid investing solely based on market trends, as market bubbles can lead to significant losses.
approach a bull market: selling stock for high profits or holding in hopes of rising prices in the future. Alternatively, you can also buy more assets, but most would not recommend buying on a high.

This year has proven to be historical both in terms of substantial market fluctuations as well as regulatory development across a wide range of jurisdictions. As leadership around the world gears up to provide a much needed regulatory framework surrounding the blockchain and cryptocurrency industry, we explore the factors these bodies will need to consider in order to find the balance between implementing crypto regulation without stifling innovation.
Why regulation is necessary
There has long been a stigma in the industry against the regulation of cryptocurrencies, with many believing it will hinder the free-world currency. As Bitcoin and subsequent cryptocurrencies were created to oppose the constructs placed on people’s finances by governments and financial institutions, some feel that regulation will disarm the decentralized nature of its use.
This is however untrue. With regulation comes widespread education and, many believe, adoption. With more frameworks in place constituting what one can and cannot do with the digital assets, comes clearer concepts of what the currency can achieve, and more fingers in the pie, so to speak.
At this point, it would be foolish to assume that a wave of regulation is a remote possibility. Governments around the world are in the midst of creating their own regulation and enforcement memorandums, some being more public about it than others.
What factors crypto regulation policymakers need to consider
For many industry insiders, this move is a positive step forward, and a vital one if the industry is to become an integral part of daily life, as anticipated. According to Everett Rogers’ technology adoption lifecycle model, as more investors outside of the blockchain industry turn to digital currencies purely based on the regulation in place, the lifecycle of adoption steadily increases.
As the key goal here is to protect investors from financial losses, there is concern that any stifled, misguided policies will hinder the innovation and prosperity of cryptocurrencies. Hence, here are the following factors that deem most important when walking the tightrope trying to find a balance between the two goals.
- Market Participation
In order to properly understand and implement policies regarding the crypto market, prominent figures in the industry should be consulted. Typically, most governments don’t have a team of crypto-enthusiasts to converse with.
Market participants should be at the centre of their debates and should provide valuable insight as well as vast expertise into how digital payment systems function. Policymakers need to ensure that they are collaborating with appropriate expertise should they wish to get this right.
- Gradual Implementation
While it might seem tempting to build and implement a highly complex regulatory framework around an industry that is just over a decade old overnight, this process needs to be done slowly and intricately if it intends to succeed.
There is little need to rush to impose policies across the board without proper and thorough examination and reflection. Instead of barring the industry with sanctions that might make little sense, policymakers should consider taking a slow and steady approach to build regulation governing the industry, as the consequences of not doing so can be dire.
- Deserved Recognition
Giving credit where credit is due, cryptocurrencies are unique assets and cannot be treated with the same standards as stocks, commodities, etc. The digital currencies process distinctive characteristics that need to be respected and celebrated as opposed to sanctioned by people in power who do not understand their worth.
Therefore, outdated policies need to be rebuilt if they wish to be constructive.
As the first globally decentralized industry, the blockchain and cryptocurrency industry requires a slow and steady implementation of regulation, one that materializes organically as opposed to in a rushed, authoritarian manner. By opening a dialogue between policymakers and private-sector expertise, the process can be developed and debated at a pace that guarantees success.
Regulation Efforts To Date In The US
Considering that an estimated 46 million people in the United States hold cryptocurrency and that the DeFi (decentralized finance) industry has grown by over 6,000% this year alone, a number of regulatory bodies in the US have geared up to take action.
Various bodies have taken different ventures into the crypto regulation space, with the President’s Working Group on Financial Markets studying stablecoins, Congress introducing legislation that ensures “comprehensive” crypto regulation, and the SEC threatening and suing cryptocurrency companies at an alarming rate.
To date, the SEC has been in a complicated legal battle with RippleLabs, the company behind XRP, and scared Coinbase from launching a Lend feature with threats of legal action if they do so. Tom Emmer, a lawmaker interested in blockchain, has called out the SEC for their threatening manner, citing that:
“I disagree with [SEC Head Gary Gensler] strenuously when he suggests that almost all of these [crypto products] are securities. I think the vast majority of cryptocurrency offerings or related offerings are actually currencies or commodities. The SEC is not involved. If the SEC were to deem one of these coins a security, the value of that token would plummet. And those retail investors would be seriously hurt — that’s directly the opposite of his mission and his authority.”
Finally, the international pioneer in combating money laundering, the Financial Action Task Force, has issued a draft guidance report encouraging countries to regulate unhosted wallets in an attempt to hold those who profit from these accountable.
Regulation Efforts To Date In The UK
The United Kingdom has also set about to regulate cryptocurrency trading, however, in a less disruptive manner. The regulatory body, the Financial Conduct Authority (FCA), targeted trading platforms requiring them to present information required in order to verify and certify their company practices.
One of the largest crypto trading platforms failed to do so and subsequently lost the right to provide services to UK citizens. While trading of digital assets in the UK is not strictly prohibited, the platforms offering these services are required to be registered with the FCA and prove that they comply with anti-money laundering rules, particularly in the crypto derivatives market.
More recently, the deputy financial stability officer for the Bank of England, Jon Cunliffe, called for crypto regulation to be pursued as a matter of urgency, warning that crypto poses “a rapidly growing threat to the global economy.”
Cunliffe went on to compare the 2008 financial market crash to what could occur should the crypto markets take on a similar crash. He noted that the instigator in the crash, the $1.2 trillion subprime market, was but a tiny portion of the $250 trillion global financial system at the time, and a significantly smaller segment of the market than what the cryptocurrency market is today.
This is largely due to a report released by the IMF (International Monetary Fund), calling for governments to create a regulatory framework around the world. The report further warned that heightened adoption could weaken fiat currencies, destabilise capital flows, and promote tax evasion.
With Regulation Comes Growth
As this technical revolution continues to develop and grow, regulatory bodies around the world must work constructively to build and implement regulations that support the benefits that cryptocurrencies have to offer and allow society to evolve into a superior version of itself as a result.
There is little doubt that the cryptocurrency market is now on the top of the agenda for central bank leaders and finance ministers around the world. While cryptocurrencies weren’t designed to be contained by (government-constructed) laws, regulation is a necessary step forward in the worldwide adoption of digital assets. Regulation should be viewed as an accolade instead of a hindrance.
With more structural framework, comes an indubitable acceptance that cryptocurrencies have entered mainstream financial markets, proving that they are indisputably here to stay.

n the world of finance and technology, benchmarks are a vital tool for measuring performance and quality. A benchmark is a standard or point of reference used to evaluate the performance or quality of something, such as investment returns or the efficiency of software and hardware systems. This article will explore what benchmarks are, why they are used, provide examples, and explain how to use benchmarks to make more informed investment decisions.
What is a Benchmark?
A benchmark is a standard of comparison used to evaluate the performance or quality of something. In finance, benchmarks are often used to compare the performance of investments to a specific market index. For example, the S&P 500 index is a commonly used benchmark for evaluating the performance of a portfolio of stocks.
Benchmarks are also used in the technology industry to evaluate the efficiency and performance of hardware and software systems. For example, a computer's processing speed may be benchmarked against industry standards to determine how well it performs compared to other computers on the market.
Why are Benchmarks Used?
Benchmarks are used for a variety of reasons. In finance, benchmarks are used to evaluate the performance of an investment or a portfolio of investments. By comparing the performance of an investment to a benchmark, investors can determine whether their investment strategy is successful or not.
In the technology industry, benchmarks are used to evaluate the efficiency and performance of hardware and software systems. By benchmarking a computer or a software system against industry standards, developers can determine how well their product performs compared to other products on the market.
Examples of Benchmarks
There are many different benchmarks used in finance. Here are a few examples:
- S&P 500 Index - This is a benchmark used to evaluate the performance of a portfolio of stocks in the United States. It is widely used by investors as a measure of the overall performance of the U.S. stock market.
- Dow Jones Industrial Average - This is another benchmark used to evaluate the performance of the U.S. stock market. It is based on the stock prices of 30 large U.S. companies.
How to Use Benchmarks
To use a benchmark, you first need to select the appropriate benchmark for your needs. For example, if you are evaluating the performance of a portfolio of stocks, you would select a stock market index such as the S&P 500 or the Dow Jones Industrial Average.
Once you have selected a benchmark, you can compare the performance of your investment or product to the benchmark. If your investment or product outperforms the benchmark, then it is considered successful. If it underperforms, then you may need to adjust your investment strategy or product development.
How Do Benchmarks Help You Make More Informed Investment Decisions?
Benchmarks help investors make more informed investment decisions by providing a standard of comparison for investment performance. By comparing the performance of an investment to a benchmark, investors can determine whether their investment strategy is successful or not.
For example, if an investor's portfolio of stocks outperforms the S&P 500 index, then the investor can be confident that their investment strategy is successful. However, if the portfolio underperforms the S&P 500, then the investor may need to reevaluate their investment strategy.
Benchmarks also help investors identify trends in the market. By tracking the performance of a benchmark over time, investors can identify trends in the market and adjust their investment strategy accordingly.
Conclusion:
In conclusion, benchmarks are a fundamental tool used in finance and technology to measure performance and quality. They provide a standard of comparison that helps investors and developers evaluate the success of their investments and products.
Using benchmarks to evaluate investment performance and product efficiency can help you make more informed investment decisions. By comparing the performance of your investments or products to industry standards, you can determine whether your investment strategy or product development is successful or not.
Overall, benchmarks are an essential tool for evaluating performance and quality, and understanding how to use them is crucial for success in finance and technology.

Understanding what crypto trading pairs are is important for all levels of trading, whether new to the market and looking to buy cryptocurrencies or wanting to engage in advanced arbitrage strategies.
While the concept has been around in the stock markets for a while, it came about in the crypto industry due to a number of exchanges only allowing bigger cryptocurrencies like Bitcoin and Ethereum to be purchased with fiat currencies. While other cryptocurrencies were available on the platform, they could only be bought by trading BTC or ETH. Hence, it became necessary for a relationship to be established in terms of value between the cryptocurrencies being exchanged for one another.
When it comes to investing in cryptocurrencies there are plenty of options available, it only makes sense that markets open allowing one digital asset to be traded for another.
Crypto Trading Pairs Explained
Every cryptocurrency has an established value against a fiat currency, while this will continuously change depending on the market conditions affecting it, the use of the same fiat will remain. Most sites default to present a cryptocurrency's value in USD, however, they also allow for changes to be made (to GBP, EUR, etc). This is referred to as a base currency.
A trading pair is when two cryptocurrencies can be traded against each other, as opposed to a cryptocurrency and fiat. For example, BTC/LTC, or ETH/DOGE. In order to acquire the one, the other will need to be exchanged. In this case, the base currency is now a cryptocurrency.
If you would like to buy DOGE with DOT but the exchange does not have this trading pair available, you would need to exchange DOGE for BTC, and then buy DOT with the BTC. Unfortunately, this will incur more fees, illustrating the convenience of trading pairs.
How Do Trading Pairs Work?
Exchanges typically allow you to compare costs between cryptocurrencies, i.e. how much Bitcoin you will need to pay for Litecoin. If you are unable to load your account with fiat, you can still trade using cryptocurrencies, depositing one and trading it for another.
Trading pairs allow you to establish a cryptocurrency's value in terms of another cryptocurrency.
Say you buy ETH/LTC, this means that you are buying ETH in exchange for LTC. LTC is then the base currency. If you were selling ETH/LTC, you would be selling ETH and accumulating LTC. Ethereum and Bitcoin are the most common base currencies, however, the bigger the exchange the more trading pairs are on offer.
Before engaging in any trading pairs take a look at the fees and taxes associated with the trade on the exchange's website, as sometimes some cryptocurrencies can incur higher fees.
In Conclusion
Trading pairs are when a cryptocurrency is valued against another cryptocurrency and capable of being traded for one another. Trading pairs provide an essential role in the crypto economy. These days there are hundreds of trading pairs on offer, allowing traders to make informed decisions, find better prices, and perform a greater number of transactions.
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