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Heading into the Federal Open Market Committee’s October session, a high-stakes environment is emerging for crypto markets. With the CME Group’s FedWatch Tool showing about a 96 % chance of a 25-basis-point rate cut, the market is eyeing how digital-asset prices might respond.
With macro liquidity on the radar again, these three altcoins stand out as tokens worth tracking under the spotlight of the Fed’s next move.
1. Chainlink (LINK)
Chainlink has been acting under pressure, trading inside a falling wedge, a pattern which sometimes marks the end of a downtrend. Still, some caution flags remain. Over the past month LINK has been trading downwards, though it’s gained some strength in the last week amid renewed buying interest. The key support around $17.08 remains critical, if LINK closes below that, a drop toward $16 could be triggered.

Conversely, diagnostics like the Money Flow Index (MFI) and Chaikin Money Flow (CMF) are showing signs of life, hinting at growing accumulation from larger holders. Combine this with a potentially dovish Fed decision, and Chainlink could be gearing for something special.

2. Dogecoin (DOGE)
Dogecoin enters the FOMC event with a bit of range-bound suspense. Since October 11, DOGE has been oscillating between $0.17 and $0.20, waiting for a trigger. A clean breakout above $0.21 could open the door to a move back towards $0.27, especially if risk-on sentiment returns.

Volume and whale‐level data add texture to the setup. The Wyckoff volume profile recently flipped from seller control to buyer control, suggesting strategic accumulation may be underway. DOGE may be quieting down before a move, a scenario traders should keep front of mind as the Fed’s decision could stir things.
3. Uniswap (UNI)
Uniswap offers compelling recovery stories entering the FOMC session. The token experienced a sharp drop on October 10, with the RSI falling below 30, classic oversold territory. Since then, UNI has rallied from near $6.20 toward $6.50, supported by strong volume on the breakout. Holding above $6.40 may confirm that buying interest is sustained.

For longer-term watchers, UNI’s former highs at $12.15 in August and $18.71 in December set the stage for what could become a multi-leg recovery if macro conditions cooperate. In a market where liquidity expectations hinge on the Fed, Uniswap's rebound has the potential to accelerate, particularly if altcoin capital begins rotating into DeFi infrastructure.
The Verdict
These tokens aren't just compelling because of their individual fundamentals, it's how those fundamentals intersect with the current macro picture. With markets rebounding and rate cuts looking increasingly likely, crypto stands to gain. Lower rates typically fuel risk appetite, unlock liquidity, and drive capital toward speculative plays, creating tailwinds that can supercharge momentum in well positioned altcoins.
That said, the Fed could also surprise with restraint, and even another “standard” 25-basis-point cut may be viewed as lukewarm. In such scenarios, the dollar may strengthen and risk assets could wobble. Traders and investors should therefore approach the market with discipline, track the macro context, and be prepared for either direction.

Why can't a fully compliant, regulated crypto business secure a bank account in 2025?
If you're operating in this space, you already know the answer. You've lived through it. You've submitted the documentation, walked through your AML procedures, and demonstrated your regulatory compliance… only to be rejected. Or worse still, waking up to find your existing account frozen, with no real explanation and no path forward.
This isn't about isolated cases or bad actors being weeded out. It's a pattern of systematic risk aversion that's creating real barriers to growth across the entire sector, and it's throttling one of the most significant financial innovations of our generation.
We're Tap, and we're building the infrastructure that traditional banks refuse to provide.
The Economics Behind the Blockade
Let's examine what's actually driving this exclusion, because it's rarely about the reasons banks cite publicly.
The European Banking Authority has explicitly warned against unwarranted de-risking, noting it causes "severe consequences" and financial exclusion of legitimate customers. Yet the practice continues, driven by two fundamental economic pressures that have nothing to do with your business's actual risk profile.
The compliance cost calculation
Financial crime compliance across EMEA costs organizations approximately $85 billion annually. For traditional banks, the math is simple: serving crypto businesses requires specialized expertise, enhanced monitoring, and ongoing due diligence. As a result, it's cheaper to reject the entire sector than to build the infrastructure needed to serve it properly.
The regulatory capital burden
New EU regulations impose a 1,250% risk weight on unbacked crypto assets such as Bitcoin and Ethereum. This isn't a compliance requirement; it's a capital penalty that makes crypto exposure commercially unviable for traditional institutions, regardless of the actual risk individual clients present.
In the UK, approximately 90% of crypto firm registration applications have been rejected or withdrawn, often citing inadequate AML controls. Whether those assessments are accurate or not, they've created the perfect justification for blanket rejection policies.
The result? Compliant businesses are being treated the same as bad actors; not because of what they've done, but because of the sector they're in.
The Real Cost of Financial Exclusion
Financial exclusion isn’t just an hiccup; it creates tangible operational barriers that ripple through every part of running a crypto business.
Firms that have secured MiCA authorization, built robust compliance programs, and met regulatory requirements can find themselves locked out of basic banking services. Essential fiat on-ramps and off-ramps remain inaccessible, slowing payments, limiting growth, and complicating cash flow management.
Individual cases illustrate the problem vividly as well. Accounts are closed because a business receives a payment from a regulated exchange. Others are dropped with vague references to “commercial decisions,” offering no substantive justification. Founders frequently struggle to separate personal and business finances, as both are considered too risky to serve.
The irony is striking. By refusing service to compliant businesses, traditional banks aren’t mitigating risk; they’re amplifying it. Forced to operate through less regulated channels, these legitimate firms face higher operational and compliance risks, slower transactions, and reduced investor confidence. Over time, this slows innovation, and raises the cost of doing business for firms that are legally and technically sound.
Debanking Beyond Europe: U.S. Crypto Firms Face Their Own Challenges
Limited access to banking services isn’t exclusive to Europe. Leading firms in the U.S. crypto industry have faced numerous challenges regarding the banking blockade. Alex Konanykhin, CEO of Unicoin, described repeated account closures by major banks such as Citi, JPMorgan, and Wells Fargo, noting that access was cut off without explanation. Unicoin’s experience echoes a broader sentiment among crypto executives who argue that traditional financial institutions remain wary of digital asset businesses despite recent policy shifts toward a more pro-innovation stance.
Jesse Powell, co-founder of Kraken, has also spoken out about being dropped by long-time banking partners, calling the practice “financial censorship in disguise.” Caitlin Long, founder of Custodia Bank, recounted how her institution was repeatedly denied services. Gemini founders Tyler Winklevoss and Cameron Winklevoss shared similar frustrations.
These experiences reveal a pattern many in the industry interpret as systemic risk aversion. Even in a market as large and mature as the United States, crypto-focused businesses continue to encounter obstacles in maintaining basic financial infrastructure. The issue became especially acute after the collapse of crypto-friendly banks such as Silvergate, Signature, and Moonstone; institutions that once served as key bridges between fiat and digital assets. Their exit left a gap few traditional players have been willing to fill.
Why Tap Exists
The crypto industry has reached an inflection point. Regulatory frameworks like MiCA are providing clarity. Institutional adoption is accelerating. The technology is proven and tested. But the fundamental infrastructure gap remains: access to business banking that actually works for digital asset businesses.
This is precisely why we built Tap for Business.
We provide business accounts with dedicated EUR and GBP IBANs specifically designed for crypto companies and businesses that interact with digital assets. This isn't a side offering or an experiment, it's our core focus.
Our approach is straightforward
We built our infrastructure for this sector
Rather than retrofitting traditional banking systems to reluctantly accommodate crypto businesses, we designed our compliance, monitoring, and operational frameworks specifically for digital asset flows. This means we can properly assess and serve businesses that others automatically reject.
We price in the actual risk, not the sector
Blanket rejection policies exist because they're cheap and simple. We take a different approach: evaluating each business based on their actual controls, compliance posture, and operational reality. It costs more, but it's the only way to serve this market properly.
We're committed to sector normalization
Every time a legitimate crypto business is forced to operate without proper banking infrastructure, it reinforces outdated stigmas. By providing professional financial services to compliant businesses, we're helping demonstrate what should be obvious: crypto companies can and should be served by the financial system.
It isn't about taking on risks that others won't. It's about properly evaluating risks that others refuse to understand.
Moving Forward
The industry is maturing. Regulatory clarity is emerging. Institutional adoption is accelerating. But you can't put your business on hold while traditional banks slowly catch up to reality.
That's not sustainable in the long run.
As a firm, you shouldn't have to beg for a bank account. You shouldn't have to downplay your crypto operations just to access basic financial services. And you certainly shouldn't have to accept that systematic exclusion with little to no explanation other than “It’s just how things are."
The crypto sector is building the future of finance. Your banking partner should believe in that future too. If you're ready to work with financial infrastructure built for your business, not in spite of it, here we are.
Talk today with one of our experts to understand how we can help your business access the banking infrastructure you need.

What Are Fiat On-Ramps and Off-Ramps?
For many users, one of the biggest challenges in the crypto space is figuring out how to move between traditional money and digital currencies safely and easily. That’s where fiat on-ramps and off-ramps come in. These essential gateways allow users to convert their local currency (like US dollars, GB pounds, or euros) into crypto and back again, helping bridge two financial worlds.
In this guide, we’ll break down what each type of ramp means, how they work, and why they’re critical for expanding real-world crypto adoption.
What Is a Fiat On-Ramp?
A fiat on-ramp is a service that lets users buy cryptocurrencies using traditional fiat currencies such as USD, EUR, or GBP. In other words, it’s the entry point into the world of crypto. Exchanges, brokerage platforms, and payment services act as intermediaries, processing financial transactions and converting fiat money into assets like Bitcoin, Ethereum, or stablecoins.

Common examples include centralized exchanges or fintech apps that integrate blockchain functionality. On-ramps are regulated financial services that typically require Know Your Customer (KYC) verification to comply with laws on anti-money laundering and consumer protection.
When choosing a fiat on-ramp, users should evaluate fees, supported currencies, and security standards to ensure a smooth and safe experience.
The Advantages and Disadvantages of Fiat On-Ramps
Fiat on-ramps make entering the crypto market much easier, particularly for beginners. They simplify the process of buying digital assets without requiring technical expertise.
They also open the door to a diverse set of cryptocurrencies, letting users explore different projects and blockchain networks. Some on-ramps even offer instant payment methods through debit or credit cards, wire transfers, or mobile apps like Google Pay, enabling fast transactions and greater convenience.
From a business perspective, on-ramps support financial inclusion by connecting traditional banking systems to blockchain-based platforms, driving mainstream adoption and innovation across the fintech industry.
While fiat on-ramps are convenient, they also come with a few challenges. Users must comply with verification and regulatory requirements, which can take time. Another potential issue is exposure to fraudulent or unlicensed platforms, which can compromise data or funds. To reduce these risks, users should only use on-ramps with transparent pricing, and compliance with financial regulations, such as Tap.
In addition, on-ramps might charge higher transaction or processing fees, especially for card purchases or smaller amounts. To keep fees low and help users get the best crypto deals without platform hopping, Tap uses a top-of-the-line smart router.
What Is a Fiat Off-Ramp?
A fiat off-ramp performs the opposite function: it lets users sell cryptocurrency and receive fiat money in their bank account. Off-ramps provide liquidity and help people turn crypto assets into spendable cash.
Off-ramps operate through centralized exchanges, peer-to-peer platforms, or crypto debit cards that automatically convert digital assets into fiat currency at the point of sale. This process makes cryptocurrencies more practical for daily use, enabling real-world purchases, payments, and withdrawals.
How Fiat Off-Ramps Work
The off-ramping process generally involves a few simple steps:
- Transfer crypto from your wallet to an exchange or service that supports fiat withdrawals.
- Sell or convert your chosen cryptocurrency into your preferred fiat currency.
- Withdraw funds to your linked bank account or payment method (for example, a debit card).
Processing times vary by provider and banking network, usually ranging from a few minutes to a few business days. Many platforms require identity verification to meet anti-fraud and regulatory standards. Key factors influencing the experience include withdrawal limits, transaction fees, and the fiat currencies supported.
The Advantages and Disadvantages of Fiat Off-Ramps
The main advantage of off-ramping is, of course, liquidity: the ability to convert digital currencies into usable cash when needed. Whether users want to pay bills, make everyday purchases, or take profits from crypto investments, off-ramping makes that possible.
It also provides flexibility in managing risk. When markets are volatile, selling crypto for fiat can help stabilize personal finances. Additionally, off-ramping plays a role in promoting transparency and regulatory compliance by ensuring that transactions are traceable and aligned with local laws.
Off-ramping faces similar challenges to on-ramping, including variable fees, conversion delays, and regulatory hurdles. Some banks restrict transactions related to cryptocurrency exchanges, causing delays or rejections. Others may require additional verification steps for large transfers.
Users should check whether a platform offers low-cost conversions, and has clear customer support channels. As always, verifying a provider’s regulatory compliance and reputation helps avoid potential issues.
The Connection Between Fiat On-Ramps and Off-Ramps
Together, fiat on-ramps and off-ramps form the foundation of the crypto-fiat ecosystem. They create a two-way bridge that connects digital currencies to the traditional financial system, improving liquidity, usability, and accessibility.
Seamless on-ramping attracts new users by making it easy to enter the market, while efficient off-ramping gives confidence that assets can be converted back to fiat when needed. This balance is what enables broader adoption of cryptocurrencies across businesses, consumers, and financial services.
Platforms like Tap exemplify this connection by offering both on-ramp and off-ramp capabilities through secure infrastructure, compliance with financial regulations, and support for multiple digital assets. Users can buy, sell, and transfer between crypto and fiat currencies using a single account, without needing multiple intermediaries.
Security and Best Practices
Security should always come first when using any financial platform. Here are a few best practices:
- Verify regulation. Check whether the platform follows financial authority standards and offers transparent reporting.
- Use two-factor authentication. This adds an extra layer of protection to your account.
- Confirm wallet and withdrawal addresses. Mistyped addresses are one of the most common causes of lost funds.
- Start with small transactions. Test the service before transferring large amounts.
- Keep records. Store transaction data securely for personal reference or tax reporting.
Following these measures helps maintain data integrity and protects against common cyber risks in digital finance.
Common Challenges and How to Overcome Them
Here are a few recurring challenges users may face:
- Banking restrictions on crypto-related transactions.
- High conversion fees that can reduce profit margins.
- Processing delays during peak trading hours.
- Strict verification procedures that slow onboarding.
The best way to overcome these obstacles is to work with reputable, user-friendly well-established providers that maintain transparent communication and have strong partnerships with trusted financial institutions, such as Tap.
In Conclusion
Now that we've explored what a fiat on-ramp and off-ramp are, it becomes clear how essential it is for cryptocurrency users and investors to understand these processes as they provide liquidity, investment opportunities, and the ability to realize profits (in fiat currency).
Looking ahead, the future of fiat on-ramps and off-ramps appears promising. As the cryptocurrency landscape continues to evolve, we can anticipate exciting advancements in these gateways, making crypto assets more accessible and further driving their adoption into mainstream use.

Classée parmi les cinq premières cryptomonnaies mondiales, Tether a su s’imposer comme la référence des stablecoins. Avec l’un des volumes d’échange les plus élevés chaque jour, elle occupe une place incontournable dans l’écosystème crypto. Plongeons ensemble dans les coulisses de cette monnaie numérique pas comme les autres.
Depuis l’émergence de l’argent numérique, son utilisation s’est considérablement développée, tout comme les débats autour des risques potentiels de ce nouveau modèle. Là où certains investisseurs traditionnels pointent du doigt la volatilité des cryptomonnaies, d’autres y voient une formidable opportunité. Dans de nombreuses régions du monde, l’accès aux services financiers est devenu beaucoup plus simple : une simple connexion internet suffit, là où les processus bancaires classiques sont souvent longs et contraignants.
En matière de sécurité et de transparence, les monnaies numériques viennent répondre à des problématiques que l’on retrouve dans les marchés traditionnels. Si certains qualifient encore le Bitcoin et les cryptos en général de "risqués" ou de "bulle", ces nouvelles solutions ont pourtant permis de moderniser des systèmes anciens, parfois dépassés.
Tether (USDT), c’est quoi exactement ?
Tether (USDT) est une cryptomonnaie adossée au dollar américain, que l’on appelle plus couramment un stablecoin. Les stablecoins sont conçus pour refléter la valeur d’une devise ou d’une matière première, dans ce cas précis à un ratio de 1:1 avec le dollar US.
Lancé en 2014 sous le nom de Realcoin, Tether est en fait le tout premier stablecoin au monde. Initialement hébergé sur le protocole Omni Layer de la blockchain Bitcoin, il est aujourd’hui compatible avec de nombreuses blockchains, telles qu’Ethereum, TRON, EOS, Algorand, Solana ou encore OMG Network.
Pour garantir la stabilité de sa valeur, Tether s’appuie sur des réserves équivalentes à la quantité de tokens en circulation. Ces réserves sont constituées d’une combinaison de billets de trésorerie, dépôts, espèces, opérations de pension livrée et bons du Trésor. Bien que des débats aient parfois émergé quant à la transparence de ces réserves, cela n’a pas freiné la popularité croissante de Tether.
L’objectif principal de Tether est clair : proposer un actif numérique stable qui exploite la puissance de la blockchain, tout en évitant les fortes fluctuations que l’on observe souvent sur les marchés des cryptomonnaies. Pour en savoir plus en détail sur le fonctionnement de Tether, n’hésitez pas à consulter leur site officiel.
Quelle est la valeur de Tether (USDT) ?
Contrairement à la majorité des cryptos dont la valeur dépend de l’offre et de la demande, les stablecoins sont rattachés à une devise ou une matière première de référence. Leur prix reste donc aligné avec celui de la valeur sous-jacente, en général selon un ratio 1:1. Dans le cas de Tether, cela signifie que sa valeur correspond à celle du dollar américain.
Même si sa valeur est constante, il est intéressant de noter que Tether figure parmi les cryptomonnaies les plus échangées au monde, témoignant de son rôle central sur le marché.
Qui est à l’origine de Tether ?
Comme évoqué plus tôt, Tether a vu le jour en 2014 sous le nom de Realcoin, grâce à l’initiative de Brock Pierce (investisseur Bitcoin), Reeve Collins (entrepreneur) et Craig Sellars (développeur). Rebaptisé ensuite USTether, le token a finalement adopté le nom que l’on connaît aujourd’hui : USDT.
Ces trois cofondateurs ont chacun une expérience solide dans l’univers des cryptos et sont impliqués dans plusieurs projets blockchain. Leur société a d’ailleurs élargi sa gamme de stablecoins pour répondre aux besoins de différents marchés, en lançant notamment un Tether adossé à l’euro (EURT), au yuan chinois (CNHT), ou encore à l’or (XAUT).
Comment fonctionne Tether ?
Tether n’a pas sa propre blockchain dédiée. À la place, il fonctionne comme un token de seconde couche, hébergé sur des blockchains déjà établies comme Bitcoin, Ethereum, EOS, Tron, Algorand, Bitcoin Cash ou encore OMG.
USDT s’utilise donc comme toute autre cryptomonnaie : il est stocké dans des portefeuilles compatibles avec la blockchain sur laquelle il est émis. Petite précision importante : il n’est pas possible de transférer des USDT émis sur Ethereum vers un portefeuille basé sur Tron, par exemple. Les transactions doivent rester sur la même blockchain pour éviter toute perte de fonds.
Chaque token USDT en circulation est censé être couvert par un montant équivalent en réserves, sous forme de dollars américains ou d’autres équivalents liquides et actifs financiers. Grâce à cette structure, Tether offre aux utilisateurs une stabilité dans un environnement de marché souvent imprévisible. Il permet notamment de réaliser des échanges en dollars, que ce soit à l’échelle locale ou internationale, sans craindre les variations de prix. C’est aussi un outil précieux pour ceux qui souhaitent limiter l’exposition aux baisses brutales des marchés.
Qu’est-ce que l’USDT ?
USDT est donc un stablecoin rattaché au dollar américain, avec un ratio de 1:1. Sous la marque Tether, il est aujourd’hui le stablecoin le plus utilisé dans le monde. Il n’existe pas de limite fixe d’émission, et on comptait environ 72,5 milliards de tokens en circulation au moment de la rédaction de cet article.
USDT offre un refuge numérique pour ceux qui souhaitent conserver la valeur de leurs actifs sans passer par la conversion en monnaie fiduciaire, en particulier lors des périodes de forte volatilité sur les marchés.
Comment acheter des USDT ?
Si vous souhaitez intégrer Tether (USDT) à votre portefeuille crypto, rien de plus simple. Via l’application mobile Tap, après avoir complété une vérification KYC, vous aurez accès à de nombreux marchés crypto et pourrez stocker vos actifs numériques dans des portefeuilles intégrés à l’application.
La technologie blockchain et les cryptomonnaies ouvrent un champ des possibles immense. Grâce à l’application Tap, vous pouvez gérer vos actifs numériques et traditionnels facilement, tout en profitant d’applications concrètes comme la carte Tap, qui vous permet d’effectuer des paiements auprès de plus de 40 millions de commerçants dans le monde.
What is Return on Investment?
Return on investment is one of the most common measures of profitability and performance in both business and personal finance. It shows how much gain or loss you’ve made on an investment compared to its original cost.
In simple terms, ROI tells you whether your money has worked for you or not. Whether you’re investing in stocks, property, a business project, or a marketing campaign, ROI helps you compare how efficiently different investments use your capital. It’s widely used by companies to evaluate new projects, advertising performance, or expansion opportunities, and by individuals to assess savings, portfolios, or real estate ventures.
A clear ROI provides insight into the effectiveness of a decision and guides future strategies, whether the goal is increasing profit, cutting costs, or improving financial performance.
All investments, including stocks, bonds, real estate, and small businesses, come with the goal of making more money than you put in. The money you earn over and above your initial investment is called profit. As you’ll learn later, profit and ROI aren’t the same thing. When discussing investment profitability, however, people often use ROI. This metric expresses the amount of net profit one earned as a percentage of what the initial investment was.
ROI can help you assess if buying property or investing in a business is worth it. It also helps companies determine the value of adding new products, building more facilities, acquiring other businesses, advertising campaigns, etc.
In other terms, it's a way to compare different investments in order to figure out which ones are worth pursuing. For example, you could calculate ROI to decide whether selling one stock and buying another would be a good idea.
While there is no limit to a return on investment theoretically, in practice, no investment is guaranteed to have any return. If your ROI is negative, it means you not only failed to make a profit but also lost some of your original investment. The worst possible outcome would be -100% ROI, meaning you completely lost your initial investment. An ROI of 0% signifies that you at least recovered the money you put in, but gained nothing beyond that.
While ROI is often used as a marker of profitability, it isn't foolproof. There are several limitations to calculating ROI as your only measure which include the time frame in which you will earn back your investment, inflation rates, how risky a venture is, and additional maintenance costs that may be incurred.
ROI Terminology
Before we dive in, let's first cover some basic terminology.
Net profit or net income
Net profit is the amount of money left over after all operating costs, such as the cost of transaction costs or maintenance costs, and other expenses have been accounted for and subtracted from the total revenue. It is used to measure profitability. Net profit can also be called net income, net earnings, or the bottom line.
Total cost of investment
This figure will look at the amount of money invested in a particular investment.
How to Calculate ROI: The ROI Formula
The ROI formula is a simple equation that looks at the price change of the asset and the net profits (the initial cost of the investment minus its value when you sell it). When calculating ROI you would use this formula:
ROI = (Net Profit / Total Cost of Investment) x 100
To factor trading costs into your ROI figure, you'll use:
ROI = ((Value of Investment - Cost of Investment – Associated Costs) / Cost of Investment) x 100
As an example, let's say you buy 5 shares of $100 each in Tesla, equating to $500. You sell them a year later for $150 each, equating to $750. Let's say you paid $5 commission on each trade, costing you $25 in trading fees.
ROI = (($750 - $500 - $25) / $500) x 100 = 45%
This means that you made a 45% return on investment on that particular investment.
What is a Strong ROI
A "good" return on investment is any number above 0, as this means you made some profit. However, the ideal ROI should be higher than what you could've earned had you chosen another investment (the next best thing).
To compare this, investors often compare their earnings to what they could've made on the broader stock market or in a high-yield savings account. Using the S&P 500 as a control, over the past four decades it has made gains of around 7% (after inflation). An ROI is generally considered to be a strong one if it beats the stock market in the long term.
However, risk and return are directly linked. High ROIs often come with higher volatility or uncertainty. Property, stocks, and startups may yield better returns but can also result in losses. Safer investments, like savings accounts or government bonds, tend to offer lower but more predictable ROIs. Moreover, it's always important to note that past performance does not equate to future results.
Therefore, a strong ROI will vary depending on the investment's level of risk, your goals, and how much risk you're willing to take.
ROI vs Profits
ROI and profit are related but not identical. Profit is the absolute amount of money gained after costs, while ROI expresses that profit as a percentage of the original investment.
For instance, a $1,000 profit might sound good, but if it came from a $100,000 investment, the ROI is just 1%. That’s why ROI is a more useful metric for comparing opportunities or assessing performance across projects.
Use ROI for decision-making and benchmarking; use profit for understanding absolute earnings.
Benefits of Using ROI
Return on investment (ROI) is widely valued for its clarity and practicality. It allows both individuals and businesses to assess whether their financial choices are creating real value, providing a clear, quantitative foundation for better decision-making. It remains one of the simplest and most effective tools for:
- Comparing investments as it standardises performance across asset types.
- Guiding decisions, where it is used to prioritise projects or marketing strategies.
- Measuring performance by tracking financial efficiency over time.
- Allocating resources by showing where capital yields the best results.
Its simplicity and flexibility make it an essential concept in finance, marketing, and project management alike.
Where the ROI Formula Falls Short
The main limitation of using this return on investment ROI formula as a marker of success is that it doesn't show how long it took to earn the money back. When comparing various investments, the time it takes to mature will have a significant impact on the profits you could earn.
For instance, a year loan versus a bond held for five years versus a property held for 10 years will all have varying ROIs once you've established how long it will take to earn the specified ROIs.
In this scenario, the ROI calculations mentioned above skimp on the full story. It also doesn't account for risk. For instance, the loan repayments could be delayed or the property market might be in a slump, all affecting the potential profits earnable.
With many variables, it becomes harder to predict what the exact ROI calculation on an investment will be, so be sure to factor this in when using the return on investment ROI formula to determine how attractive an investment opportunity or business venture is.
ROI Alternatives
Although the return on investment doesn't consider how long you keep an asset, it's essential to compare the ROI of investments held for comparable lengths of time as a more clear performance measure. If that's not possible, there are a few other options.
Average Annual Return
Also known as annualized return on investment, this adjusts the ROI formula to factor in the timing. Here you would divide the ROI by the number of years you hold the asset.
Compound Annual Growth Rate (CAGR)
This option is more complicated but yields more accurate results as it factors in compound interest generated over time.
Internal Rate of Return (IRR)
This measure factors in the notion that profits earned earlier outway the same profits earned later, taking into account interest that could've been earned and factors like inflation. This equation is quite complicated but there are online calculators one can use.
Conclusion
A return on investment (ROI) is a formula used to calculate the net profit or loss of an investment in percentage form. The ROI calculation can present valuable information when investing capital or determining profitability ratios. The ROI equation looks at the initial value of one investment and determines the financial return. A negative ROI indicates that the investment returns were lower than the investment cost.

Bitcoin and other cryptocurrencies are all about decentralised, worldwide, financial independence and liberty. Cryptocurrencies are borderless, censorship-resistant digital currencies that can be used by anybody with internet access.
As a result, crypto, at least in principle, appears to be the perfect solution for international travellers or "digital nomads." With the added advantage of having the Tap app, users can instantly and seamlessly use their cryptocurrencies as they would regular fiat currencies when travelling around.
With the growth rate of blockchain technology and crypto adoption increasing, it's only natural that we're seeing more options to spend and travel the world using cryptocurrency.
In this article, we'll look at a variety of different ways to spend your crypto while travelling with Tap and how to spend seamlessly with your Tap card. We will explore why people choose to use their crypto to travel and how the exploding $1 trillion travel market is important for the cryptocurrency industry.
Entirely Cashless
The beauty of travelling with crypto is that it is entirely cashless. You won't have to worry about dealing with foreign currency exchanges when entering or leaving a different country as all of your money is kept digitally online in your app.
With the Tap card, users can use their crypto balances to load their card and freely swipe away worldwide. The card allows for seamless payments at millions of merchants around the world, with the merchant none the wiser.
The option to upgrade to more premium accounts allows you to reduce or completely eliminate any FX fees. Get empowered and enjoy the best out of your money wherever you go.
Reduces Risk
Instead of being a target for muggings looking to steal cash, being entirely digital bypasses this risk.
Accessible
Should something happen at home you can easily and quickly send funds back. Operating 24/7 and only requiring an internet connection, sending money back home can be completed at a moment's notice. Send funds to your friends and family via crypto or fiat for free on their Tap account.
Discounts
Last but not least, many companies offer discounts to users paying with cryptocurrencies. From travel to retail, and everything in between, users can enjoy added discounts just by utilising crypto.
Should an event arise that you do need cash, users can easily withdraw cash from a regular ATM using their Tap card. Paying significantly lower fees than you would with your standard bank card, the Tap card allows you to seamlessly integrate into the foreign country with peace of mind.
How To Travel Abroad With Tap
This is the ultimate crypto vacation guide showing you how to buy everything that you might need through the Tap app for that epic crypto vacation abroad.
Flights
CheapAir.com was the first US online travel agency to open its doors to crypto, getting into the game as early as 2013. The company currently allows holidaymakers to make payments using Bitcoin, Litecoin, Bitcoin Cash and Dash.
In 2020, Travala and Expedia merged to give users access to millions of hotels and villas worldwide payable in over 30 popular types of cryptocurrencies. There is also Destinia.com in Spain, airBaltic in Latvia, Surf Air in the US, and Peach Aviation in Japan.
Conveniently buy everything you need with your Tap app by scanning the company’s QR code and confirming the transaction. Alternatively, you can make online purchases using your Tap card.
Accommodation
Travala, CheapAir.com and Destinia all allow users to book flights and accommodation in one smooth transaction. On Destinia look out for the GoCoin merchant plugin.
Booking.com has partnered with flight planner, A Bit Sky, to provide a location with both flight and accommodation options.
Savvy accommodation-seekers can look to Airbnb-style crypto startups like 99Flats in India or CryptoCribs on Reddit, or head over to XcelTrip,a decentralized travel ecosystem, which provides access to 400 airlines and 1.5 million hotels.
Food and Drink
CoinMap is an app for anyone and everyone wanting to find crypto-friendly companies. Felix Weis, as well as numerous other cryptocurrency influencers, has credited CoinMap with being the saviour for finding the closest cafe, bar, or restaurant that accepts Bitcoin, including international chains such as Subway and local providers who use crypto merchants. Say goodbye to walking around with boatloads of cash and just take your Tap app along instead.
Holidaymakers can also look to using crypto to buy a gift card which can be purchased online through Gyft or eGifter, with eGifter offering a 5% discount for purchases made with Bitcoin. eGifter offers gift cards to restaurants like Papa John, Taco Bell, Dunkin’ Donuts, TGI Fridays, UberEats and more.
Getting Around
Expedia, A Bit Sky, Destinia, and CheapAir all offer access to transfers or car rentals in their services, while Gyft and eGifter offer Uber vouchers. There is also SpendBitcoin.com, which locates different crypto-accepting services in an area, simply chose the car filter option.
Things To Do
Again, Gyft and eGifter provide access to options like Groupon where you can find local activities on offer, or head to purse.io for any last-minute Amazon purchases (snorkel, anyone?).
Travel The Tap Way
Both the Tap card and the Tap app can provide a seamless and cost-effective solution to using both fiat and cryptocurrencies when travelling. Simply load your wallet with crypto and fiat currencies, and pay directly from the app or use the card to pay at millions of merchants around the world. Say hello to easy travel and plenty of discounts.
With a range of coins on offer and an integrated smart engine that ensures the best possible prices in real time, travelling with cryptocurrencies and Tap is as smooth a ride as it gets.
With a range of coins on offer and an integrated smart router, Tap lets you store and manage your digital assets wherever, whenever. There are no border delays or inconvenient payment processes to worry about while travelling with crypto only speed and convenience. Tap is as seamless a journey as it gets.
TAP'S NEWS AND UPDATES
What’s a Rich Text element?
What’s a Rich Text element?The rich text element allows you to create and format headings, paragraphs, blockquotes, images, and video all in one place instead of having to add and format them individually. Just double-click and easily create content.
The rich text element allows you to create and format headings, paragraphs, blockquotes, images, and video all in one place instead of having to add and format them individually. Just double-click and easily create content.Static and dynamic content editing
Static and dynamic content editingA rich text element can be used with static or dynamic content. For static content, just drop it into any page and begin editing. For dynamic content, add a rich text field to any collection and then connect a rich text element to that field in the settings panel. Voila!
A rich text element can be used with static or dynamic content. For static content, just drop it into any page and begin editing. For dynamic content, add a rich text field to any collection and then connect a rich text element to that field in the settings panel. Voila!How to customize formatting for each rich text
How to customize formatting for each rich textHeadings, paragraphs, blockquotes, figures, images, and figure captions can all be styled after a class is added to the rich text element using the "When inside of" nested selector system.
Headings, paragraphs, blockquotes, figures, images, and figure captions can all be styled after a class is added to the rich text element using the "When inside of" nested selector system.What’s a Rich Text element?
What’s a Rich Text element?The rich text element allows you to create and format headings, paragraphs, blockquotes, images, and video all in one place instead of having to add and format them individually. Just double-click and easily create content.
The rich text element allows you to create and format headings, paragraphs, blockquotes, images, and video all in one place instead of having to add and format them individually. Just double-click and easily create content.Static and dynamic content editing
Static and dynamic content editingA rich text element can be used with static or dynamic content. For static content, just drop it into any page and begin editing. For dynamic content, add a rich text field to any collection and then connect a rich text element to that field in the settings panel. Voila!
A rich text element can be used with static or dynamic content. For static content, just drop it into any page and begin editing. For dynamic content, add a rich text field to any collection and then connect a rich text element to that field in the settings panel. Voila!How to customize formatting for each rich text
How to customize formatting for each rich textHeadings, paragraphs, blockquotes, figures, images, and figure captions can all be styled after a class is added to the rich text element using the "When inside of" nested selector system.
Headings, paragraphs, blockquotes, figures, images, and figure captions can all be styled after a class is added to the rich text element using the "When inside of" nested selector system.What’s a Rich Text element?
What’s a Rich Text element?The rich text element allows you to create and format headings, paragraphs, blockquotes, images, and video all in one place instead of having to add and format them individually. Just double-click and easily create content.
The rich text element allows you to create and format headings, paragraphs, blockquotes, images, and video all in one place instead of having to add and format them individually. Just double-click and easily create content.Static and dynamic content editing
Static and dynamic content editingA rich text element can be used with static or dynamic content. For static content, just drop it into any page and begin editing. For dynamic content, add a rich text field to any collection and then connect a rich text element to that field in the settings panel. Voila!
A rich text element can be used with static or dynamic content. For static content, just drop it into any page and begin editing. For dynamic content, add a rich text field to any collection and then connect a rich text element to that field in the settings panel. Voila!How to customize formatting for each rich text
How to customize formatting for each rich textHeadings, paragraphs, blockquotes, figures, images, and figure captions can all be styled after a class is added to the rich text element using the "When inside of" nested selector system.
Headings, paragraphs, blockquotes, figures, images, and figure captions can all be styled after a class is added to the rich text element using the "When inside of" nested selector system.
Say goodbye to low-balance stress! Auto Top-Up keeps your Tap card always ready, automatically topping up with fiat or crypto. Set it once, and you're good to go!
Read moreWhat’s a Rich Text element?
What’s a Rich Text element?The rich text element allows you to create and format headings, paragraphs, blockquotes, images, and video all in one place instead of having to add and format them individually. Just double-click and easily create content.
The rich text element allows you to create and format headings, paragraphs, blockquotes, images, and video all in one place instead of having to add and format them individually. Just double-click and easily create content.Static and dynamic content editing
Static and dynamic content editingA rich text element can be used with static or dynamic content. For static content, just drop it into any page and begin editing. For dynamic content, add a rich text field to any collection and then connect a rich text element to that field in the settings panel. Voila!
A rich text element can be used with static or dynamic content. For static content, just drop it into any page and begin editing. For dynamic content, add a rich text field to any collection and then connect a rich text element to that field in the settings panel. Voila!How to customize formatting for each rich text
How to customize formatting for each rich textHeadings, paragraphs, blockquotes, figures, images, and figure captions can all be styled after a class is added to the rich text element using the "When inside of" nested selector system.
Headings, paragraphs, blockquotes, figures, images, and figure captions can all be styled after a class is added to the rich text element using the "When inside of" nested selector system.BOOSTEZ VOS FINANCES
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